Marketing

7.6 - International marketing and e-commerce

With the rise of globalization, improved communications and freer international trade, international marketing (selling products in markets other than the original domestic market) allows for firms to profitably expand their...

7.6 - International marketing and e-commerce

With the rise of globalization, improved communications and freer international trade, international marketing (selling products in markets other than the original domestic market) allows for firms to profitably expand their...

7.5 - Promotion and Place

Promotion in marketing refers to how a business communicates with actual or potential customers to raise awareness, encourage purchases, and build a strong brand image. It goes beyond just advertising...

7.5 - Promotion and Place

Promotion in marketing refers to how a business communicates with actual or potential customers to raise awareness, encourage purchases, and build a strong brand image. It goes beyond just advertising...

7.4 - Price

Price is a vital component of the marketing mix as it impacts on the consumer demand for the product. The pricing level will also  determine the degree of value added...

7.4 - Price

Price is a vital component of the marketing mix as it impacts on the consumer demand for the product. The pricing level will also  determine the degree of value added...

7.1 - ROLE OF MARKETING 100%

Marketing is often misunderstood as simply advertising or convincing customers to buy products, but this view dramatically simplifies its true scope. In reality, marketing is a dynamic and multi-faceted management...

7.1 - ROLE OF MARKETING 100%

Marketing is often misunderstood as simply advertising or convincing customers to buy products, but this view dramatically simplifies its true scope. In reality, marketing is a dynamic and multi-faceted management...